Rural healthcare centers have traditionally been the source of advocacy and education for their communities. This makes them primary sources for population health management. Today we are talking with Jennifer Barbour, the Director of Relations and a Community Champion. Jennifer will discuss the complex community she serves and why understanding your communities’ needs is essential. 

“Listen to your community. Do what your community says. Learn from it and repeat”

-Jennifer Barbour

Jennifer Barbour is the Director of Relations at Sparta Community Hospital in Sparta, Illinois, where she has spent the last three years serving as the Community Champion for the Delta Region Community Health Systems Development Program. Jennifer has over 15 years of experience in healthcare and social services marketing, public relations, and outreach. In addition to working with the community to help identify and address community health needs, Jennifer leads employee engagement and medical student recruitment efforts at Sparta Community Hospital.